Business Builder Plan Blog

Your elevator speech is a verbal business card or billboard. In order for it to be effective it must be compelling. You want it to draw in the prospect yet leave them wanting to know more.

It is one sentence, two at the most, and serves as your benefit statement. Your elevator speech needs to be just what its name implies, short enough to share on an elevator ride.

It should provide clear, jargon-free information about who you are, what you do and what's in it for the prospect.

Craft your elevator speech when you have a crystal clear picture of your business. Simply stating your industry and title is too vague. You must be able to articulate the main problem your specific type or business focus solves for your target market.

A virtual assistant is an entrepreneur who provides support in an administrative capacity to help big or small businesses and busy executives with their workload. A virtual assistant can handle all the tasks that are generally handled by a company employee. So, why work with a virtual assistant instead of having an assistant right outside your door?

You are busy

You may be running a small business, perhaps a start-up, and are working from your home. You do not need to provide office space or equipment nor have someone in your home distracting you from your own tasks. You can simply delegate tasks in your own time.

Cost Control

What is the million dollar mindset and how can it help the small business entrepreneur? Learn more here.

Someone said? “It’s all in the mind?. Yes this statement is
the ultimate truth that often makes the crucial difference. And psychologists
also agree and point out that if you think you can do it and have the necessary
confidence, someday you might actually be able to achieve your goal. This is
what is known as the ?million dollar mindset’. In other words, you are actually
training your mind to think like a millionaire and doing the right things to
make your business a success.

 Office supplies can be a major expense in every business. It is estimated that a small business can spend over 100,000 dollars each year on office supplies. With the average cost of one ink cartridge over 100 dollars, you can see how it adds up fast. However, there are many easy ways to save on the office supplies required to run your business.

Office supplies can be a major expense in every business. It is estimated that a small business can spend over 100,000 dollars each year on office supplies. With the average cost of one ink cartridge over 100 dollars, you can see how it adds up fast. However, there are many easy ways to save on the office supplies required to run your business.

The typical American business comes in all types and sizes. In fact, one might argue that there is no such thing as a “typical” American business. The business community in this country consists of multinational corporations having tens of thousands of employees, countless small sole proprietors with just a single employee and virtually everything else in between. One thing that almost all of them have in common is that they must deal with the responsibility of paying employees and complying with numerous payroll related tax and regulatory obligations. This can be an especially burdensome task for small business owners. Larger companies can afford to have full time staff dedicated to managing payroll issues as well as keeping up to date with the frequently changing payroll laws. This is seldom the case for owners of much smaller companies. So exactly how does a small business owner go about maintaining compliance with the ever-changing state and federal wage and payroll related regulations? The following paragraphs will serve to illustrate the importance of keeping up to date with these rules, as well as discuss the best methods for businesses to go about remaining compliant.

Let me ask you some questions about your networking.

• Do you measure the results?

• Do you know what results you HAVE to have each and every week and are managing the results to get them without fail?

• Do you make changes to what you do, what you say, how you say it, and who you say it to?

Or do you just keep doing the same things over and over expecting it to get better? Most people do….at least until….one day they wake up and find ….it isn’t working.

Then what do those people do?

Many quit networking, or maybe quit networking where they have been networking.

A few simple steps can help you make the most of your expenditures throughout the lifecycle of the technology. Servers, desktops, software, networking equipment and peripherals add up, but you do need them to keep your business running. Follow these steps to make cost-effective decisions.

1. Weigh Financing Options

Aside from purchasing, financing and leasing are viable options for a small business. Consider a combination of the three when going through the buying process. Installing and configuring the technology could also be financed and bundled into regular payments. Does the company you’re buying from provide “new and authorized by the manufacturer” sales? After you’ve got the equipment up and running, this could enable your company to get updates or enhancements directly from the manufacturer–and dealing with problems will be much simpler.

Booklets are an inexpensive marketing tool that bring positive results in the areas of growth and profit. When properly used, these valuable little gems can create customer loyalty, top of mind awareness, and new business.

Customer Loyalty

Everyone loves to get a gift, and if the gift is valuable to the recipient, they will remember the giver fondly. In this same way, when you give a booklet to a customer which contains valuable information, that customer will think of your business with gratitude each time they refer to it. Giving a booklet to your customers helps you to establish a relationship with them that will last for years to come.

Making a great first impression often begins with your business card. Your business card is typically the first of your marketing materials that a new client will see. It should clearly tell your client who you are and what you do at first glance.

A business card is a convenient way to introduce yourself at networking events, and it’s key to passing your contact information along when you meet someone.

Important elements to include when designing your business card include:

- Your contact information, including your business mailing address. Including a mailing address greatly increases your credibility and makes you look much more established! If you’re concerned about privacy, a Post Office box or mailbox is a great way to go.

You know that task sitting over there, on the corner of your desk? Yeah, the one you’ve been avoiding… Or should I say, the one that’s been pre-occupying your mind, distracting you from getting anything else done effectively… The one you’re not getting solved but you’re sure having a lot of mental chatter about.

Back in the days when I was in the Big 8 consulting world (or was it Big 6, 5, 4…) I had to write reports for clients. For hours at a time I was combing through the results of our team’s analytical work and turning it into narrative explanations to support the recommendations we were making.